B2B Growth Services Built for Revenue Teams
Every service we offer is designed around one outcome: qualified pipeline that converts. No vanity metrics, no spray-and-pray — just a system that fills your calendar with the right conversations.
Lead Generation
We identify and engage B2B prospects who match your ICP — using a combination of intent data, outbound sequences, and multi-touch nurturing to surface buyers who are actually in-market.
- ICP-matched prospect identification
- Intent data and buying signal monitoring
- Multi-channel outreach (email, LinkedIn, phone)
- Lead scoring and qualification frameworks
- CRM integration and handoff workflows
How it works
ICP definition
We align on your ideal customer profile — firmographics, technographics, and buying triggers.
List build & enrichment
Verified, intent-scored contact data matched to your target accounts.
Outreach & nurture
Personalized sequences across email and LinkedIn, optimized by response data.
Qualified lead handoff
Only leads that meet your qualification criteria reach your sales team.
Appointment Setting
We book qualified discovery calls with decision-makers at your target accounts — so your AEs walk into conversations that are already warmed up and ready to advance.
- Decision-maker identification and outreach
- Multi-touch engagement (email + LinkedIn + phone)
- Objection handling and nurture sequences
- Calendar integration — meetings land directly with your AE
- Pre-call briefing notes for every appointment
What to expect
Demand Generation
We build the awareness, interest, and intent that fuels your pipeline long-term — combining content strategy, paid channels, and always-on nurturing to create a consistent flow of inbound interest.
- Demand gen strategy and channel planning
- Content and messaging aligned to buyer journey
- Paid media management (LinkedIn, Google)
- Marketing automation and nurture tracks
- Attribution reporting and funnel analytics
Awareness
Brand visibility with your target market across channels
Interest
Engage in-market buyers with timely, relevant content
Intent
Capture and prioritize high-intent signals in your CRM
Pipeline
Convert intent into qualified opportunities for sales
Account-Based Marketing
Stop spraying. Start focusing. We build ABM programs that concentrate your resources on the specific accounts most likely to close — with coordinated outreach across every touchpoint in the buying committee.
- Target account selection and tiering
- Buying committee mapping
- Personalized, account-specific messaging
- Coordinated sales + marketing plays
- Account engagement scoring and reporting
ABM tiers
Strategic
1:1 — Fully bespoke programs for your top 10–20 priority accounts
Scale
1:few — Personalized plays for 50–200 similar high-value accounts
Programmatic
1:many — Broad targeting with account-level personalization at scale
SDR as a Service
Get a fully managed Sales Development team without the overhead. We provide trained SDRs embedded in your process — prospecting, qualifying, and booking meetings while you close.
- Dedicated SDRs trained on your product and ICP
- Outbound prospecting across email, LinkedIn, and phone
- Quota-carrying reps with transparent KPI tracking
- Ramp in weeks, not months
- Full reporting — activity, pipeline, and conversion data
How quickly can SDRs ramp?
Most engagements reach full productivity within 2–3 weeks of onboarding.
Who manages the SDRs?
Zinoit provides day-to-day management, coaching, and quality oversight — you get pipeline visibility, not management overhead.
How is performance measured?
Weekly reporting on dials, emails, LinkedIn touches, connects, and qualified meetings booked. No black boxes.
Data Solutions
Your outbound is only as good as your data. We source, enrich, and maintain the contact and account intelligence that powers every prospecting motion — from ICP lists to intent feeds.
- ICP list building with verified contact data
- Contact enrichment and email validation
- Intent data integration (G2, Bombora, and more)
- CRM data hygiene and deduplication
- Custom data segmentation by persona or territory
Data quality matters
Without it:
Stale contact data → Missed connections and wasted sequences
Without it:
No intent signals → Reaching out to accounts not in buying mode
Without it:
Poor ICP match → High-effort, low-conversion pipeline
Ready to build a pipeline that actually converts?
Book a 30-minute strategy call and we'll show you exactly which service fits your growth stage.